I build websites for people who care about people.
I'm Cristina, the designer behind New Page Studio. I help small businesses look as thoughtful online as they are in real life, with websites that are clear, welcoming and easy to run.
✤ My background
I grew up in Milan and graduated in literature and Italian linguistics, which taught me how words shape what people understand and feel.
In 2020 I moved to Zurich and worked for two years as a UX (user experience) designer in an agency, for large Swiss companies in healthcare, insurance and energy.
I learned what makes people get lost on a website, and how to fix it. Now I bring that experience to small businesses, one to one.
✤ My approach
Before I design anything, I look at your site through your visitors' eyes: what they need to know, what they hesitate to ask, what makes them trust you. Then I shape every page around those needs. That's what user experience design means, and it's why your site will be easy to use, not just pretty.
✤ The people I love working with
I work best with people whose business is built on trust: therapists, coaches, wellness practitioners, tutors and community projects. You care about your clients, and your website should show it from the first click. I build it so the right people feel welcome, know what to expect and find it easy to get in touch. We start with a simple conversation about you and your clients.
Working with me is
clear
I plan every page before designing, so your visitors find what they need.
honest
I explain things plainly and tell you what you need, and what you don't.
easy
I build your site so you can update it yourself, calmly and confidently.
I'd love to work with you!
If you're ready for a website that feels like you, let's talk about it.
